1–5 star rating
One tap answers the main question. It is the only field customers have to fill in.
Feedback and survey QR code
Feedback QR Code: Hear From Customers on the Spot
A feedback QR code lets customers rate their experience from 1 to 5 stars and add a comment right where it happens – at the table, the counter or the front desk. Customers who are happy to share it publicly can continue to your Google review page.
- 1–5 star rating, optional criteria and a comment box
- Optional contact fields for customers who want a reply
- Link to your Google review page, automatically if you like
How to create a feedback QR code
You need a free Qdestera account, because the feedback page is hosted for you. Setting it up takes a few minutes.
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Write your question
Enter your business name and the main question, such as “How was your visit today?”. Add a subtitle, a short description and images if you want to set the scene.
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Choose what to ask
Add optional criteria like service, cleanliness or speed that customers score separately. Decide whether to ask for an email or phone number, and write your thank-you message and a message for low ratings.
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Connect your Google reviews
Paste your Google review link, set the rating from which the review button appears and choose whether customers are sent there automatically.
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Design and place the code
Pick one of three page templates and an accent color, style the QR code with your colors and logo, and download it for print.
What is a feedback QR code?
A feedback QR code is a printed invitation to tell you how things went. Customers scan it with the phone camera, with no app and no account, and a short page opens: a star rating, a few optional criteria and a comment box. It takes less time than finding a pen for a paper comment card.
People often search for it as a survey QR code, and it covers the most common survey need – a quick satisfaction check. It is deliberately short: one main question, a rating and room for words. Short forms are finished more often than long questionnaires, especially on a phone.
Because it is a dynamic QR code, the page behind the printed code stays editable. Change the question for a new season, add a criterion or switch templates, and every table card and sticker already in use shows the new version.
What customers see after scanning
A clean, mobile page in your colors that asks only what you chose to ask.
Optional criteria
Add topics such as service, taste or cleanliness, each with its own star score, to see where an experience shone or slipped.
Comment box
Room for the details a star cannot express – a friendly waiter's name or a slow check-in.
Contact details on request
Turn on the email or phone field when you want to follow up. Customers can also add their name, or stay anonymous.
Your own thank-you
Show a thank-you message after sending, plus a separate, understanding message for low ratings.
Next step: Google review
Customers can continue to your Google review page with one tap, or be taken there automatically.
Feedback QR code and Google reviews: ask everyone
After a customer sends their rating, Qdestera can show a button to your Google review page. You choose the minimum rating for that button, and you can switch on automatic forwarding so customers land on Google without an extra tap.
A word of caution: Google's review guidelines discourage “review gating”, which means asking only satisfied customers for public reviews. We recommend offering the review step to every customer. Set the minimum rating to one star, or place a separate Google review QR code where every guest sees it.
Low ratings still deserve care. Your low-rating message can apologize, explain what happens next and, if you ask for contact details, promise a personal reply. Customers who feel heard are more likely to give you a second chance.
Read every response in your dashboard
Feedback is only useful if someone reads it. Every rating and comment lands on the QR code's own responses screen.
Average rating and star breakdown at a glance
The summary shows the average rating and how many 1- to 5-star responses you received in the selected period, so a drop after a busy weekend stands out immediately.
- Filter by star rating to read only the unhappy (or the happiest) customers
- Filter by date range to compare weeks, events or campaigns
- Criteria scores are listed next to every comment
Export to CSV, with personal data kept in check
Download the filtered responses as a CSV file that opens cleanly in Excel or Google Sheets. Names and contact details that visitors chose to leave are visible only to owners and admins, and every export that includes them is recorded in the audit log.
- Every team role can read the responses
- Contact details only for owners and admins
- Exports with personal data are logged
Where feedback QR codes work best
Ask while the experience is fresh – on site, in the moment.
Restaurants and cafés
Put the code on table tents or the bill folder, next to your QR code menu.
Hotels and rentals
Place it in rooms and at reception so guests can speak up before checkout. See more ideas for hotels.
Shops and service counters
Print it on receipts, counter displays or the fitting room mirror.
Salons, clinics and studios
Hand it over with the appointment card or show it in the waiting area.
Trainings and events
Show the code on the last slide so participants rate the session before they leave.
Deliveries and packaging
Add a small card to the parcel and ask how the order arrived.
Feedback QR code or a full survey QR code?
For long questionnaires with many question types, link a URL QR code to your survey tool. For quick, frequent satisfaction checks, the built-in page is faster.
| Qdestera feedback page | Link to an external survey | |
|---|---|---|
| Ready without a separate survey tool | Yes | No |
| Star rating, criteria and comment | Yes | Yes |
| Many questions and question types | No | Yes |
| Built-in hand-off to Google reviews | Yes | No |
| Change the destination after printing | Yes | Yes |
| Best for | Quick on-site feedback | Research and long forms |
Tips for more (and more honest) feedback
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Ask at the right moment
The end of a meal, checkout or the last minutes of a training work better than the entrance.
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Make the question specific
“How was your visit today?” gets clearer answers than “Rate us”.
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Tell people why
A short line such as “Your feedback goes straight to our team” shows it will be read – as long as that is true.
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Keep it short
Use two to four criteria at most. Every extra field costs you finished responses.
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Only ask for what you need
Turn on the contact field only if you really plan to reply, and handle personal data according to your privacy obligations.
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No rewards for reviews
Do not offer discounts or gifts in exchange for Google reviews; Google's rules do not allow incentivized reviews.
Still using paper comment cards?
Replace them with a feedback QR code that customers actually fill in, and give happy guests an easy way to review you on Google.
How do I make a QR code for customer feedback?
Create a free Qdestera account, choose the Feedback type, write your question and optional criteria, then download the QR code and place it where customers finish their visit.
Can I create a survey QR code with several questions?
The feedback page asks one main question with a star rating, plus optional criteria that each get their own score, a comment box and contact fields. For long surveys, use a URL QR code that opens your survey tool.
Do customers need an app or an account?
No. They scan with the phone camera and fill in the page in the browser.
Can happy customers leave a Google review?
Yes. Add your Google review link and the page offers a review button after the rating is sent, or forwards customers automatically if you switch that on.
Should I send only positive ratings to Google?
We don't recommend it. Google's guidelines discourage asking only happy customers for reviews, so offer the review step to everyone by setting the minimum rating to one star.
Can customers stay anonymous?
Yes. Only the star rating is required. Name and contact details are optional, and the contact field only appears if you turn it on.
Can I change the question after printing?
Yes. Feedback QR codes are dynamic, so you can edit the question, criteria, messages and design without reprinting the code.
Is a feedback QR code free?
Feedback QR codes are dynamic, so they need an account. You can start on the free plan without a credit card; plan limits apply.
Can I see how often the code is scanned?
Yes. Scan statistics show how often the code is scanned over time, from which countries and cities, and on which operating systems.
Where do I read the feedback customers send?
Open the QR code in your dashboard and choose Feedback responses. You see every rating, criteria score and comment with the date, a summary with the average rating and star breakdown, filters by rating and date, and a CSV export.
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Make feedback the easy part of the visit.
Create a feedback QR code in minutes, ask the questions that matter and invite every customer to review you on Google.